Because our supply chain
is authentic and special
Granoro Dedicato pasta made only with durum wheat grown in Puglia is unique because it is the result of Italy’s first certified pasta production chain at every stage, from the selection of the seed to its cultivation, from harvesting to storage to the production of semolina and pasta.
It is traceable not only formally, but concretely, because it is an itinerary whose every step can be known.
Through the BLOCK CHAIN system, a consumer information system certified by the third-party DNV that guarantees its veracity and authenticity, we can tell you where each package of pasta comes from
More than 340 Apulian farms, two storage cooperatives and two milling companies participate in the supply chain agreement, working together for environmentally and economically sustainable, high-quality, tracked and certified food production.
The Dedicated Supply Chain
We have chosen to use only Apulian wheat because it is in this area that the best durum wheat in Italy has always been grown, which ripens naturally in the sun, without the use of chemicals.
Dedicated is the result of a long work, a path made of people, who together have shared ideas, visions, committed themselves and worked for a common goal: to produce QUALITY HARD WHEAT from which to obtain an excellent pasta all Apulian … from the field to the table.
Being able to obtain high quality wheat is an achievement that makes us proud because we think it is a value for the present and future of our agriculture.
This is the MISSION of our farmers.
Farms and cultivated areas
Behind this supply chain are people whose love of the land and experience help make our products unique.
Voice of the protagonists
Marina Mastromauro
pastificio Granoro
Marina Mastromauro
pastificio Granoro
A company founded on the criteria of sustainability is a company that has chosen to promote and share inclusive and lasting economic growth, acting responsibly towards the local area, consumers, operators
Granoro Dedicated was born thusì: from a value system that becomes a supply chain pact.
The pact of trust that gave birth to the Dedicated project has at its base the idea of strengthening the link between Pastificio Granoro and the Apulian territory.
We were looking for a different relationship with farmers, one that would support their desire to produce high-quality durum wheat.
Granoro Dedicato is produced by Pastifico Granoro in Corato, in an area rich in olive trees, not far from Castel del Monte.
Here was bornthepasta Granoro Dedicatedwhich is distinguished by the coloryellowgolden andfor theperfumeof ripe wheat cultivated and harvested in the fields of the Tavoliere delle Puglie. Lapassion, thesearchconstant qualityà, theenhancementofterritoryare thepivotal pointsof our work.
Granoro Dedicato's production process is careful and accurate, rough-drawing and low-temperature drying make it possible to safeguard all the qualitative and nutritional aspects of a pasta that becomes a gesture of love: for those who prepare it, for those who produce it, and for those who grow its raw materials.
The Molino De Vita in Casalvecchio di Puglia is a concrete example of how agriculture and industry can foster the development of the area.
The De Vita family combines tradition and technological innovation.
And it is in the skilled hands of those who love the miller’s craft that Dedicato durum wheat becomes high-quality semolina.
At Molino De Vita, semolina for Granoro Dedicato is produced using innovative milling techniques that respect and protect the organoleptic and chemical characteristics of durum wheat.
Lagrindingèslow, so as to preserve the integrityà Of the organoleptic characteristics of the product, its fragrance and natural scent. The semolina extracted è strictly atcoarse grain.
A supply chain pact like Granoro Dedicated's means balance, harmony, respect, and agreement among all actors.
Molino De Vita works with passion the best grains of the Apulian territory, inserting itself in a virtuous path, aware of working for the well-being and qualityà.
Since the birth of Granoro Dedicato in 2012, Molino De Vita has been the link between farmers and Pastificio Granoro:
a choice that Nicola De Vita and his family enthusiastically endorsed, with the‘goal of exalting an excellence of the Apulian territory, obtained from the best wheat grown in Puglia and ground in their mill with love.
Pasquale De Vita is Research Manager in charge of the CREA office in Foggia and President of the Association of Doctors in Agricultural, Food and Forestry Sciences Foggia.
It has been involved in durum wheat and its genetic improvement for years, so as to offer a wheat native to Puglia that is hardy and has high protein qualities.
The goal of Pasquale De Vita as of CREA - Agriculture and Environment Research Center, is to meet the needs of all stakeholders in the supply chain,
stimulating the production of high quality durum wheatsà that allow to produce a pasta with excellent nutritional performance and organoleptic.
To make excellent pasta, it is necessary that the durum wheat and the semolina that is made from it have a good protein content and excellent gluten quality.
Pasquale De Vita’s research at the CREA in Foggia (Council for Research and the‘Analysis of the‘Economy Agragria) head the strength and organoleptic values of durum wheat: the best varietiesà will be grown by Apulian farmers and then processed into Granoro Dedicated.
Sphinx is one of the durum wheat varieties developed by Pasquale De Vita and the Foggia CREA team in collaboration with Granoro technicians for Granoro Dedicato.
Durum wheat for Dedicato is harvested in the sunny areas of Foggia, which are devoid of moisture, so there is no need for chemicals to ripen it.
Donato Luciani is the director of the Cooperativa Agricola fra Coltivatori di Apricena (FG), which was founded in 1976 and has about 3100 members spread throughout the Foggia area.
The Cooperative has joined the Granoro Dedicated project since its inception in 2012.
The Agricultural Cooperative among Farmers of Apricena is an integral part of the Granoro Dedicated supply chain,
because it recognizes its pact to enhance the value of Apulian durum wheat, which is done through research into new wheat varieties and techniques attentive to maximizing quality.
Durum wheat produced by farmers is stored differentially in the Fra' Coltivatori Agricultural Cooperative in Apricena,
at which Granoro stores all of the Capitanata’s wheat, in state-of-the-art facilities that certify its best preservation.
For the Apricena Agricultural Cooperative, joining the Granoro Dedicato supply chain is due to "the pride of producing a durum wheat and pasta that represent excellence.
With farmers, Granoro has made a pact that provides rewards for those who meet the high quality standards of the pasta factory.
Semidaunia in Cerignola is a historic agricultural company, run for three generations by the Cirulli family.
Vincenzo carries on the family tradition with passion and pride: starting out as seed growers, today they have added the storage business.
Semidaunia represents a hinge between the agricultural world of production and the industrial and artisan worlds,
following the supply chain from the selection
and cultivation of durum wheat seed to the agricultural techniques to be used and harvesting.
The Granoro Dedicated short and certified supply chain pact is the ultimate expression of the agricultural process promoted by Semidaunia
in collaboration with Granoro and CREA technicians aimed at growing and managing the highest quality durum wheat produced for Dedicato.
Semidaunia's enthusiastic approach to Granoro's short, certified supply chain has led to results of excellence that, according to Vincenzo Cirulli, can be assessed with just a taste of Dedicato:
“È a wonderful feeling to try a pasta that is born here, in the fields agricultural fields of Cerignola“.
Ours is a historic farm, owned by the Cannone family, and we have been growing grain in Ascoli Satriano, in the province of Foggia, since 1823.
My family and I have always been connected to this land, and I remember as a child my aunt and uncle sleeping in the fields to guard the grain.
I remember the yellow wheat mountains where we used to climb. We lived the countryside with love.
After my studies in agriculture, holding senior roles in business management, I realized the importance of female figures in this sector, somewhat as is the case in Granoro.
The Dedicated project impressed me with the preservation of our land.
Traceability is maximized, with DNV’s blockchain certifying the steps in the supply chain, from the parcel of land cultivated to the table.
The traceability of Granoro Dedicated enhances our figures as growers because we feel respected and considered.
Plus consumers can know all the production steps. Besides, Granoro Dedicato is my favorite pasta because it holds its cooking exceptionally well.
