The world is our home: sustainability, the environment, the future.
The Granoro Dedicato short-supply-chain and certified pact is at the heart of a system of values that Pastificio Attilio Mastromauro Granoro S.r.l. has been upholding for years, ever since the Granoro Bio organic range was launched in 1998.
Over the last few years, Granoro has stepped up its efforts at ecological transition, keeping in line with the goals set out in the United Nations 2030 Agenda.
Awareness of operating in an energy-intensive sector such as the food industry has prompted the company to develop solutions that address environmental, employment and economic issues.
As a pioneer in Italy in the production of organic pasta, Pastificio Granoro has reinforced its sustainable approach by strengthening its collaboration with local producers and suppliers, particularly with farmers in Puglia, who are now a key part of the company’s operations.
Our commitment in figures
Self-generation of electricity using a CCHP (tri-generation) system
Self-generation of thermal energy using a CCHP system
Self-generation of cooling energy via a CCHP system
Self-generation of energy via a photovoltaic system (currently being installed)
Water for the facility’s irrigation needs, recovered from rainwater
Farms in Puglia
Made from strategic raw materials sourced from a short, certified Granoro Dedicato supply chain
Energy from renewable sources
Less plastic packaging
Food sustainability
The ‘Dedicato’ supply chain partnership has given rise to a pasta that is 100% Puglia: durum wheat grown in the Capitanata, the Sub-Apennine and the Gargano regions is milled by Molino De Vita and stored by two cooperatives in Foggia, before being processed at the Granoro pasta factory in Corato (Bari).
A short supply chain such as the one established by Granoro Dedicato reduces the environmental impact by supporting the local economy and cutting down on polluting emissions by minimising the need for long-distance freight transport.
Furthermore, the use of wheat produced exclusively in Puglia has made it possible to obtain ISO 22005:2008 certification from DNV, which guarantees the traceability of the entire production chain; DNV has also certified Granoro Dedicato as free from glyphosate, i.e. free from pollutants and substances hazardous to health.
Environmental sustainability
Granoro’s aim is to reduce its carbon footprint year after year through innovation, which has always been one of the company’s key values.
The energy used by the company is supplied by a provider that uses 46% renewable energy, while in the three-year period 2020–2022, Pastificio Granoro reduced its energy consumption by 13.6% thanks to the installation of a CCHP system.
In the coming years, the plant will provide 60% of the pasta factory’s total energy requirements.
Finally, the three-in-one generator will supply 20% of the thermal energy and 100% of the cooling energy. A sustainability analysis has just been completed regarding the installation of photovoltaic systems, which will be able to satisfy the remaining energy demand of the company not currently covered by the three-in-one generator (40%).
As for the Granoro Dedicato packaging, the company has opted to use FSC-certified Aticelca 501 recyclable paper with a view to reducing CO2 emissions. Today, the packaging is 100% recyclable as paper.
Social sustainability
Granoro Dedicato is a supply chain partnership that supports agriculture in Puglia both financially and through the sharing of know-how.
Financially, the 340 farms in the supply chain know they can rely on Pastificio Granoro to buy their durum wheat and that they will benefit from the bonuses that the Corato-based company offers for higher-quality wheat production.
Product innovation is also a key factor in remaining competitive in a market with a production potential that exceeds its capacity to absorb it.
This means that, for the pasta manufacturer and, by extension, for the farmers in the supply chain, the ability to innovate and update products and business processes is essential to ensuring quality and satisfying customer needs, thereby setting themselves apart from competitors and gaining a competitive advantage.
Granoro has been working with C.R.E.A. in Foggia over the last few years to develop a new variety of durum wheat, funding a PhD to pursue this objective
